September 30th, 2010

The Responsibility Project

The Responsibility Project, created by Liberty Mutual, is an organic evolution of the company’s advertising campaign that has showcased personal acts of responsibility and daily examples of ordinary people making the decision to do considerate things for strangers. These ads featured the tag line, “Responsibility. What’s your policy?” Through the Responsibility Project, Liberty Mutual is using entertaining content, including independently produced short films, blogs, articles, advertising and television programming, as catalysts for examining the decisions that confront people trying to “do the right things.”

The Responsibility Project’s online community launched in 2008 and to date there has been more than 11 million unique visitors to the site. Individuals can participate in online conversations about personal responsibility and watch and discuss live-action and animated short films at The Responsibility Project Web site and online community at www.ResponsibilityProject.com

Responsibility Project you did good!

Leave a Reply

  

  

  

You can use these HTML tags

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Every life has meaning and is connected to a greater whole...

Share the Good!

Want to share a story on our site? Register now and contribute by posting on our blog. Once we approve your story, we'll share it with the world.

Get Our Updates

Follow what others are saying about others doing "Good"!

 

February 2018
M T W T F S S
« Jun    
 1234
567891011
12131415161718
19202122232425
262728  

A poem of inspiration

Jesus dreamt
Of a world
Of one
Global family
Each person
Relationship
Friendship
And blood family
Being a gift
From his Abba
Attempting to
Overcome the
Barriers of
Race, colour,
Sex and creed.
Locally we
Come together
With our individualities
Our languages
And cultures

Separate and distinct….
But there are
The obstacles
Of not knowing
Each other
And therefore
Experiencing a degree
Of unsureness
And fear.
We pass different ones
Sometimes as shadows …
Each of us
So tends to
Be centred on self
And yet how
We hunger for
Change, conversion
Of our hearts
And minds.

— adapted from a poem
by T. McKillop